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Kim Kardashian West Reveals North Is Newly Obsessed with Skincare After Kanye West Banned Makeup

Kim Kardashian West Reveals North Is Newly Obsessed with Skincare After Kanye West Banned Makeup

North West has found a new obsession after her dad Kanye West banned her from wearing makeup.

Speaking with Allure magazine at her KKW Beauty launch in Ulta stores, Kim Kardashian West revealed that North, 6, is still trying to get as close to playing with makeup as she can get by turning her attention to skincare.

“She’s found it really fun to do a face mask,” Kim, 39, said of her oldest child. “I’ll get her sheet masks, and if she’s having a sleepover, I’ll do a mask with the girls. They think it’s so funny for some reason. I don’t know why. They just think they’re so fascinating.”

Fans of the Kardashian clan know that North loves playing with makeup — she’s been featured on her mom and aunts’ social media accounts wearing makeup several times — but Kanye has put an end to it, at least until she’s a teenager.

Michael Simon/

“I think he had it, he changed all the rules,” Kim said, speaking with E! News during her KKW x WINNIE makeup collaboration dinner in New York City last month.

“I’d let her wear — you know, she has a little red for Christmas — I’d let her wear a red lip, or I’d let her do one pop of something,” the mother of four said. “I’d let her, if she’s wearing a black dress, a black lip.”

“So, I kind of got in trouble for that,” Kim said of Kanye’s reaction. “So, it’s now no more makeup.”

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RELATED: Kim Kardashian Says Daughter North Wearing Makeup Is ‘Being Blocked Heavily’ by Dad Kanye West

Just last week, Kim said that the new rule is still a point of contention in their household.

“North is trying to get in on the makeup but she’s being blocked heavily because her dad has stopped all makeup for her until she’s a teenager,” she told E! News. “So it’s a big discussion, a big fight in the household right now, but it’s what is best.”

RELATED VIDEO: Kim Kardashian ‘Prefers’ Kanye West’s New Music Because It’s ‘Mature and Spiritual’: Source

Kim added that a big part of the power struggle is that North watches her mom put on makeup and wants to join in — perhaps one of the reasons that Kim will do face masks with her six-year-old.

“As a parent, you just learn and figure it out as you go, and we realized we didn’t really want her to wear makeup at a young age, but she sees her mom putting on lipstick and lip gloss,” she said.

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MAFS’ Elizabeth Sobinoff continues to flaunt her dramatic new look after toning down her makeup

MAFS’ Elizabeth Sobinoff continues to flaunt her dramatic new look after toning down her makeup

My, how you’ve changed! MAFS’ Elizabeth Sobinoff continues to flaunt her dramatic new look after toning down her makeup and ditching her platinum blonde hair extensions

By Emma Shepherd For Daily Mail Australia

Published: 09:31 EDT, 7 March 2019 | Updated: 09:55 EDT, 7 March 2019

She underwent a dramatic make-under last week after ditching her bright blonde hair extensions and toning down her makeup.

And on Thursday, MAFS’ Elizabeth Sobinoff continued to flaunt her new look while celebrating her 28th birthday.

In videos shared to Instagram, the 28-year-old showed off her darker tresses while sporting natural makeup.

My how you’ve changed! MAFS’ Elizabeth Sobinoff recently ditched her platinum blonde hair extensions and toned down her makeup as part of a make-under 

Elizabeth also ditched her trademark winged eyeliner in favour of simple mascara, a soft pink rouge on her cheeks and pale pink lip gloss.

After recently celebrating her 28th birthday, Elizabeth showed off the extravagant gifts she received.

In another video, she was seen dancing in front of the camera while holding her adorable pet dog.

Looking good! Elizabeth also ditched her trademark winged eyeliner in favour of simple mascara, a soft pink rouge on her cheeks and pale pink lip gloss. Pictured here with her pet dog

Last week, Elizabeth took to Instagram to debut curly hair, after dying her hair from blonde to brown.

She highlighted her eyes with a simple dusting of gold eye shadow. 

She completed her makeup look with a slick of nude pink lipstick and a subtle swipe of blush. 

Flashback: Elizabeth’s trademark dark eye-makeup was nowhere to be seen, and instead the beauty highlighted her eyes with a simple dusting of gold eye shadow

Ready for the big time? NW magazine claimed on Monday that MAFS’ Elizabeth Sobinoff has had a ‘Bachelorette makeover’ as she is making moves to star in the next season of the show. Elizabeth is pictured left, in her old look and right, after her makeover

Last month, the retail worker first shared a photo of herself with sleek new brunette locks on Instagram. 

‘Oh yeah, this happened…’ the jewellery store manager wrote alongside the shot as she showed off her stunning post-show transformation. 

During her time on MAFS, Elizabeth became known for her heavy eye makeup, which included thick, winged mascara and smoky eye-shadow. 

Her hair extensions also became a huge talking point among fans, with Elizabeth herself even branding them ‘horrendous’. 

Elizabeth was paired with Sam Ball on the show, but left solo after her TV ‘husband’ went on to have an ‘affair’ with fellow contestant Ines Basic. 

Single: Elizabeth was paired with Sam Ball (pictured) on the show, but left solo after her TV ‘husband’ went on to have an ‘affair’ with fellow contestant Ines Basic 


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Cindy Crawford’s $8 Drugstore Mascara Has Amazing Reviews

Cindy Crawford’s $8 Drugstore Mascara Has Amazing Reviews

Sure, Cindy Crawford’s supermodel life might seem unattainable, but her morning beauty routine certainly isn’t. In a new video for Vogue, Crawford revealed all the products she uses for her everyday face, including $26 Nars concealer and Maybelline’s Lash Stiletto Ultimate Length Mascara ($8). The latter is an especially smart drugstore find, as it boasts hundreds of stellar reviews. 

In her video, Crawford also explained how she’s changed her beauty routine in her 40s and 50s, including nixing powder because it “tends to settle in those fine lines and wrinkles,” she says. “Definitely, I have found as I’ve gotten older, I wear way less makeup. That’s the biggest evolution for me, which is kind of counterintuitive, but that also means that taking care of your skin is more important because you’re not covering up your skin with makeup.” Scroll down to watch Crawford’s new Vogue video and shop the products she mentions. 

Shop Cindy Crawford’s Morning Beauty Routine

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Facebook’s Future: Growth, Stories, and Oversight

Facebook’s Future: Growth, Stories, and Oversight

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social media researchWelcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.

On this week’s Social Media Marketing Talk Show, we dig into Facebook’s Q4 2018 earnings call with Mari Smith!

Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Android, Google Play, Stitcher, and RSS.


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If you’re new to the show, click below to watch our latest episode from Friday, February 1, 2019.

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For this week’s top stories, you’ll find timestamps below that allow you to fast-forward in the replay above.

Facebook Shares Q4 2018 Earnings Report: In Q4 2018, Facebook reached 2.7 billion monthly users across Facebook, Instagram, WhatsApp, or Messenger each month, with more than 2 billion people using at least one of Facebook’s services every day. The company also reported that Instagram Stories reached 500 million daily active users, up from 400 million in June 2018. Facebook’s advertising revenue across all of its products reached over $16.6 billion, up $3 billion since the previous quarter. Of the $3 billion, $2 billion came from Stories ads. (1:44)

Facebook Shares Q4 2018 Earnings Report

In a post on his personal Facebook profile, Facebook CEO Mark Zuckerberg discussed the company’s priorities for 2019 and shared plans to focus on Stories, messaging products, and Groups.

We just released our community update and quarterly results.

We’ve fundamentally changed how we run our company to…

Posted by Mark Zuckerberg on Wednesday, January 30, 2019

In this segment, Mari Smith mentioned Facebook Blueprint, a free online hub with eLearning courses to help business owners and marketers learn the skills to grow their business and make the most of Facebook tools, advertising, and resources. You can also use this site to find out more about Facebook’s Advertiser Help Center and Facebook Blueprint Certification program.

Facebook also launched a new brand safety certification program for Facebook Marketing Partners. The first companies to receive certification are DoubleVerify, an ad measurement platform, and OpenSlate, a video content rating platform for marketers, both of which are launching new Facebook brand safety tools.

Facebook launches brand safety certification program with DoubleVerify, OpenSlate as launch recipients by @AmyGesenhues

— Marketing Land (@Marketingland) January 24, 2019

Experience 3 days with the best social marketers. Discover the latest tactics and improve your marketing know-how!

Facebook Plans for Possible WhatsApp, Messenger, and Instagram Integration: The New York Times reported that Facebook is planning to integrate Messenger, WhatsApp, and Instagram into a unified underlying technical infrastructure. Facebook states that the services would continue to operate as stand-alone apps and offer end-to-end encryption, which means all messages will be protected from being viewed by anyone except the participants in a conversation. (35:10)

Mark Zuckerberg once vowed to keep WhatsApp and Instagram independent. He’s reversing course to keep users inside Facebook’s ecosystem.

— The New York Times (@nytimes) January 25, 2019

The integration plan raises antitrust scrutiny and questions about data protection and security. It also leads to concerns about the influence Facebook could have over news and politics if all of its messaging products are essentially linked and enable cross-platform communication.

Facebook Launches New Privacy and Data Resource for Businesses: Facebook launched a new privacy and data use hub to help businesses understand and comply with its policies. The website offers access to Facebook’s data usage policies, insights on how specific tools and ad products utilize audience information, and advice on how business users can protect their audience’s data and information. (43:56)

Facebook Launches New Privacy and Data Hub to Help Businesses Understand its Policies

Facebook also published an article titled, Understanding Facebook’s Business Model, which provides transparency in very simple terms on how ads and content are distributed on the platform. The company also explains what it means when its users’ data and information are shared with advertisers.

Facebook Charters Oversight Board for Content Decisions: Facebook announced its plans to create an independent body to oversee all of Facebook’s content decisions, and it has gone as far as drafting a charter that gives more detail about the potential makeup of this oversight board. (48:45)

Facebook Apologizes for Data Collection App as Apple Pulls Plug on Distribution of the App: It was discovered that Facebook has been secretly paying users ages 13-35 up to $20 per month plus referral fees to install a “Facebook Research” VPN that allows the company to monitor all of the user’s phone and web activity and have root access to network traffic. This app is a violation of Apple’s policy, and in response, the company revoked Facebook’s access to its Enterprise Developer Program and blocked the Facebook Research program. (52:12)

Apple now tells us it actually blocked Facebook’s Research program yesterday before Facebook announced it would end the program on iOS without mentioning Apple forced it do so tip @Techmeme

— Josh Constine (@JoshConstine) January 30, 2019

Google has been running a similar data collection app called Screenwise Meter. TechCrunch reports that it bears a strong resemblance to the app distributed by Facebook Research that has now been barred by Apple. Following the crackdown on Facebook’s Research VPN iOS app, Google announced it will remove Screenwise Meter from Apple’s Enterprise Certificate program and disable it on iOS devices.

Update: Google said it was a “mistake” to use an internal-only Apple certificate to distribute a research app outside of the App Store — just a day after Facebook was caught doing the same thing.

— TechCrunch (@TechCrunch) January 30, 2019

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