- On May 22, Kylie Jenner released the first range of products from her new skin-care brand, Kylie Skin.
- YouTubers are sharing brutally-honest reviews of the beauty products.
- Jeffree Star and Shane Dawson shared their opinions about Jenner’s line, and described her products as being “basic.”
- However, other YouTubers like Caroline Hirons and Patrick Starrr said Jenner’s skin-care brand works well and is good for beginners.
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Kylie Skin, a new brand created by Kylie Jenner, launched on May 22 with a range of facial products. Nearly every item in the line, including a controversial walnut scrub, sold out in minutes following the initial launch. But YouTubers don’t seem to be holding back their honest opinions about her products.
On Sunday, beauty mogul Jeffree Star uploaded a video in which he reviewed the Kylie Skin line alongside YouTuber Shane Dawson. At the start of his video, Star said that he was both nervous and excited to try the line.
“I’m a little nervous because when it comes to reviewing anything Kylie, people think there’s past tea — which there is — but like, we don’t care about each other,” Star said in his latest video. “There’s no real animosity. I just don’t really review her stuff anymore on my channel.”
Star and Dawson began by reviewing Jenner’s $10 Makeup Removing Wipes, which they both described as being “a little dry.”
From there, they tried the $24 Foaming Face Wash.
“There is fragrance in here, which I don’t like,” Star said while trying the Kylie Skin Foaming Face Wash. “Skin-care [products] really shouldn’t have added fragrance because it could be an irritant if you have sensitive skin.”
Next, Dawson said the $22 Vanilla Milk Toner made his skin tingle and turned his face red, while Star said it actually “removed a lot of dirt” on his skin.
To complete their review, Star said the line’s $24 Moisturizer didn’t leave him feeling “as moisturized” as he’d hoped, and compared the $20 Eye Cream to a similar one from skin-care brand Tatcha. Dawson also described the $28 Vitamin C Serum as smelling like “dog bacon,” though he seemed to like the texture of the product.
Despite their mixed reviews on the full range of products, Dawson and Star felt, overall, that Jenner’s skin-care line was “basic.”
“I’m gonna be honest,” Dawson said in Star’s video. “Everything to me feels very basic, which is totally fine. There’s nothing wrong with that.”
“My face feels basic,” Star said. “I don’t feel like myself.”
Facialist and YouTuber Caroline Hirons also reviewed the full Kylie Skin collection
In her video, Hirons said she wasn’t a fan of the makeup-removing wipes and walnut scrub, and criticized Jenner’s advertising campaign for the line.
“Not mentioning a dermatologist, and trying to make people think that, perhaps, you could have skin like Kylie just by using this — [Kylie has] got plenty of time to fix it,” Hirons said in her video. “Just be a bit more honest in your future videos.”
Still, Hirons mostly shared praise for the brand.
“What I think we shouldn’t forget is there’s potentially a whole demographic of young people, predominately girls and young women, who previously may have only used a face wipe, and nicked a bit of their mum’s moisturizer,” Hirons said in her video.
“If this is encouraging them to take care of their skin, then I am fully on board,” she continued.
One of the most positive reviews of the Kylie Skin line arguably came from makeup artist Patrick Starrr
Starrr reviewed Jenner’s products after attending the brand’s launch party.
“I got to go to [Kylie Jenner’s] launch party this week, but that doesn’t mean I’m not going to be honest with you about her new brand,” Starrr said in his video.
While testing the products, Starrr mostly enjoyed each item, though he did say the Foaming Facial Cleanser was scented too strongly for his preferences, and said the packaging for the Vanilla Milk Toner was “not legible,” especially for a “more mature audience.”
At the end of his review, Starrr advised his followers to specifically check out Jenner’s Vitamin C Serum, Eye Cream, and Walnut Scrub, all of which he said he would purchase himself.
Starrr’s review was met with backlash from some viewers who felt that he wasn’t fully honest. Some said they believe Starrr didn’t want to criticize the line in an attempt to stay on Jenner’s public relations list, which would allow him to receive free products from her brand, primarily for reviewing purposes.
“A review from someone who is friends with the owner will NEVER be genuine,” one YouTube user wrote. “That’s just the way the cookie crumbles.”
“I understand it’s hard to say anything bad about your friend’s products but always be honest,” another user commented under Starrr’s video. “You have a big following and people will actually believe anything you say.”
“This review seems so fake,” a YouTube user said. “I feel like he’s reaching for good things to say.”
Representatives for Kylie Jenner, Jeffree Star, Shane Dawson, Caroline Hirons, and Patrick Starrr did not immediately reply to INSIDER’s requests for comment.
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